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Droplets: the secret weapon to better proposals
The perfect sentence, properly placed, can make a world of difference to the persuasiveness of an agency’s written proposal. And the perfect line added to your formal or informal pitch,
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Droplets: the secret weapon to better proposals
The perfect sentence, properly placed, can make a world of difference to the persuasiveness of
Agency Execs: please stand up (when presenting)
A curious behavior has become relatively commonplace in many of the agency pitches we observe:
How to solve the great “agency pitch staffing” challenge
Our friend Scott Davis, an EVP at the fine, independent media agency Harmelin, recently challenged
Your plan to win Ad Age Small Agency of the Year
Many Ad Age Small Agency of the Year winners have gone on to enjoy incredible
No one decides to replace a marketing agency on a whim – the service and financial stakes are too high to take
Search Consultants play an important role in the agency world. They may only represent about 25% of agency searches, but typically manage
By Steve Boehler with special guest Tim Smith It’s very hard to grow an agency from scratch. Getting the agency’s headcount past
Your agency review has concluded. You’ve found the perfect agency, negotiated a fine SOW and MSA and you’re itching to get started.