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Chemistry Starts Before the Meeting
Before a potential client meets your team in person, your proposal and your interactions may have already introduced your agency. The key question is whether your team was introduced as
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Chemistry Starts Before the Meeting
Before a potential client meets your team in person, your proposal and your interactions may

Why Staying Independent Often Means Joining Forces
It’s not for one primary reason. A complex stew of opportunity and necessity is driving

Your Best Case Study May Be the Wrong One
You have a case study everyone at the agency loves. The client is famous, the

Agency Leaders: Stop Rescuing Your Pitch Team
You’re a senior agency leader and your agency is pitching a prospective client. Imagine your
No one decides to replace a marketing agency on a whim – the service and financial stakes are too high to take
Search Consultants play an important role in the agency world. They may only represent about 25% of agency searches, but typically manage
By Steve Boehler with special guest Tim Smith It’s very hard to grow an agency from scratch. Getting the agency’s headcount past
Your agency review has concluded. You’ve found the perfect agency, negotiated a fine SOW and MSA and you’re itching to get started.