The Insights Blog

A mysterious marketing & agency superpower

A mysterious marketing & agency superpower

Agency Superpower

Leading or working in a marketing organization is tough. 

Running or working in an agency is also challenging. Any kind of agency.

Despite how tough these businesses can be, there is a mysterious superpower that many execs inherently possess and wield daily that can make all the difference to their businesses, organizations, partners, customers and themselves.

What is this mysterious superpower?
Kindness

Try it.

Your business, team, partners and customers will benefit. And you’ll be happier.

Steve Boehler, founder, and partner at Mercer Island Group has led consulting teams on behalf of clients as diverse as Ulta Beauty, Microsoft, UScellular, Nintendo, Kaiser Permanente, Holland America Line, Stop & Shop, Qualcomm, Brooks Running, and numerous others. He founded MIG after serving as a division president in a Fortune 100 when he was only 32. Earlier in his career, Steve Boehler cut his teeth with a decade in Brand Management at Procter & Gamble, leading brands like Tide, Pringles, and Jif.